Personal trainer, model, and trailblazer Bernardo Rabello is breaking barriers and redefining beauty standards—one pageant at a time.
The 29-year-old from Rio de Janeiro recently made headlines across Brazil for becoming the first trans man to compete in the prestigious Mister Brazil 2025 competition, proudly representing the southern region of his home state. While he didn’t take home the crown, Rabello’s impact on the national stage is already being felt far beyond the runway.
“It’s a mix of happiness and responsibility,” Rabello told Brazilian outlet Splash. “Because I know how important this is—not only for the LGBTQ+ community but for society as a whole.”
A New Chapter in Brazilian Pageant History
Rabello’s historic appearance at Mister Brazil 2025 marked a new milestone in the world of male beauty pageants. With a sculpted physique and confident presence, he brought authenticity, heart, and representation to a space that’s long lacked visible trans inclusion.
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“I’m very happy to be challenging myself on this national stage,” he said in a statement. “My main goal is to help people from our country and the world through my experiences—sharing and learning from everyone I meet.”
Though Rabello didn’t win the title—Lucas Laet was crowned Mister Brazil on April 5—his participation alone resonated deeply with viewers, especially those in the LGBTQ+ community who rarely see themselves reflected in such mainstream cultural arenas.
More Than a Contestant, a Role Model
Rabello is no stranger to the pageant world. In 2019, he competed in Mister Rio de Janeiro, and in 2021, he earned the title of Mister Brazil Trans. But stepping onto the Mister Brazil stage was different—it wasn’t just about competing. It was about making space.
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His gender journey began in 2019, at the age of 23, after years of self-discovery and seeking professional guidance.
“That’s when I understood who I was,” Rabello shared. “I gained financial independence and began hormone therapy. It changed my life.”
Support from Family and Faith
Like many trans individuals, Rabello initially faced concerns from his family—especially his mother, who feared how the world might treat him. But over time, her fears gave way to overwhelming pride.
“I showed her there was no need to be afraid—that God would take care of me,” Rabello said.
Now, his mother is his biggest supporter.
“Seeing a happy and fulfilled son is priceless,” she told Splash. “We’re incredibly proud. His authenticity and courage are symbols of resistance and inspiration.”
Eyes on the Future
Despite not taking the title, Rabello remains undeterred—and deeply motivated.
“Even because, as a male figure, I’m only 7 years old,” he joked, referencing the start of his transition. “But we are unbeatable. We intend to conquer the world.”
With a story that’s already moved so many, Bernardo Rabello is proving that being yourself is the most powerful crown of all.
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