If you read The New York Times Fashion & Style section, you’ve probably read many stories from GQ style editor Max Berlinger. In a recent article, Berlinger proclaimed chest hair is making a comeback in a big, bushy way. He writes, “For a new generation, the overly groomed body appears to be falling out of favor.”
Related: The Ultimate Men’s Grooming Guide
In the article, Berlinger interviews body hair experts who agree that chest hair is in (again). He adds, “ An unkempt body is a perhaps unforeseen corollary of the lumberjack look that has long since peaked in certain Brooklyn circles. Even the brand 2(x)ist, known for its sleekly textured models, has opted to show its underwear on the hairy frame of Nyle DiMarco, a recent winner of America’s Next Top Model.
Tim Bess, an analyst at the Doneger Group, added “We’ve seen everything from man-buns to full beards go mainstream in recent seasons, and we want to reflect that rugged, a tad unpolished, yet approachable look … I think we’re going to have to walk slowly. Because if you go too far with it, it can look a little Neanderthal-y.” You can read the article in its entirety here.